Name
Modernizing Incentive Compensation: Aligning Sales Strategy, Planning, and Performance
Date
Monday, August 11, 2025
Time
3:00 PM - 3:50 PM
Track
Sales Compensation
Session Format
Case Study
Target Attendee Experience Level
Entry: Awareness with Limited Experience
Description

Incentive compensation is one of the most powerful tools for driving sales performance—but outdated systems and disconnected processes often get in the way. Many organizations still rely on spreadsheets or rigid tools that make it difficult to adapt plans to changing business needs, enforce governance, or align with broader sales strategy. 

In this session, Anaplan’s Dana Therrien, CSCP, shares how leading companies are modernizing their incentive compensation management (ICM) to better support business agility, transparency, and performance. You’ll hear how organizations are moving from siloed execution to connected planning—ensuring that compensation aligns with sales goals, adapts quickly, and motivates the right behaviors. 

This session is especially valuable for sales compensation, operations, RevOps, and finance leaders looking to elevate their ICM approach and integrate it with broader sales planning initiatives. 

3 Key Takeaways: 

  • Learn how to build a compelling business case for modernizing ICM 
  • See how connected planning strengthens alignment between sales strategy, planning, and compensation 
  • Get practical advice and lessons from organizations that have successfully transformed their ICM processes 

Brought to you by: Anaplan