Name
From Siloed to Synchronized: Connecting Sales and Incentive Planning for Agile Growth
Date
Tuesday, August 12, 2025
Time
9:00 AM - 9:50 AM
Track
Sales Compensation
Session Format
Big Idea
Target Attendee Experience Level
Intermediate: Hands-on and Practical Application
Description

Too many of us have unfortunately experienced this: You complete multiple iterations of your planning cycles only to find out at the end that your RevOps or Finance counterparts made a change that no one flagged. Now, the  behaviors your incentive plans drive don’t align with your business strategy. In volatile markets, that kind of disconnect goes beyond being frustrating — it slows execution and puts revenue at risk. In this session, CaptivateIQ Co-founder and CEO Mark Schopmeyer will share how leading organizations are breaking down silos, integrating incentive planning earlier, and building flexibility into every layer of sales planning. Backed by findings from the 2025 State of Incentive Compensation Management Report, Mark will explore how connected planning helps teams stay aligned, agile, and ready to adapt as strategies shift.

You’ll learn how to:

  • How to involve incentives earlier in the planning process
  • How to stay aligned as sales strategies and business priorities shift
  • How to partner with RevOps and Finance to build flexible, responsive plans

Brought to you by: CaptivateIQ