Surveys confirm that setting effective sales quotas is one of the biggest, if not THE biggest, challenge that sales organizations face. To work well, quotas need to be both ambitious and attainable. They must strike a balance between market opportunity and sales capacity. This hands-on session will walk you through real-world examples of quota-setting hits and misses, along with the consequences of each. Join compensation experts who have seen it all so you don’t have to!

Key Takeaways

• Understand the most recent trends related to quota-setting practices.
• Engage in best practices in quota-setting.
• Grasp why many companies are dissatisfied with their current quota-setting practices.